Cookie Policy

Last updated: July 2026

1. What Are Cookies?

Cookies are small text files containing a string of alphanumeric characters that are placed on your computer or mobile device when you visit websites. They are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Ratio Calculator Inc.) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionality (such as advertising, interactive content, and analytics) to be provided on or through the website.

2. How We Use Cookies

We use cookies for several functional, analytical, and advertising purposes. Some cookies are required for technical reasons in order for our website to operate securely. Other cookies enable us to track and analyze user traffic to improve our calculation algorithms, while third-party partners (such as Google AdSense) serve cookies to display relevant advertisements.

3. Detailed Breakdown of Cookie Categories

A. Essential & Technical Cookies

These cookies are strictly necessary to provide you with services available through our website and to use core security and navigation features. For example, they maintain your session preferences and enable responsive UI elements. Because these cookies are strictly necessary to deliver the website to you, they cannot be disabled.

B. Analytics & Performance Cookies

These cookies collect information in aggregate form to help us understand how our website is being used, which calculator tools are most popular, and how visitors navigate between guides. This data enables us to optimize page load speeds and calculation precision.

C. Advertising & Targeting Cookies (Google AdSense)

Third-party advertising vendors, including Google AdSense, use cookies to serve ads based on your prior visits to our website or other sites on the internet. These cookies enable:

  • Relevant Ad Delivery: Displaying contextual and interest-based ads to visitors.
  • Frequency Capping: Preventing the same advertisement from continuously reappearing to the same user.
  • Ad Measurement & Fraud Prevention: Auditing ad impressions, detecting invalid traffic/click spam, and ensuring compliance with Google ad policies.

Google's use of advertising cookies (such as the DoubleClick cookie) allows it and its partners to serve ads based on browsing patterns across the web. You can manage or disable personalized advertising by visiting Google's Google Ads Settings.

D. Preference & Functional Cookies

These cookies recognize your browser when you return to our website, preserving custom preferences such as your language selection across our 18 supported regional localizations.

4. Third-Party Cookie Providers

The primary third-party services that may place cookies on your device when using https://ratiocalculator.site include:

  • Google LLC (AdSense & Google Analytics): For serving programmatic advertisements and analyzing aggregated traffic patterns. Subject to Google's Privacy & Terms.
  • Content Delivery & CDN Caching: For delivering low-latency static assets and protecting against DDoS threats.

5. How You Can Control and Disable Cookies

You have the right to decide whether to accept or reject non-essential cookies. You can manage your preferences through our on-site cookie banner or through your web browser controls.

Browser Settings Controls

Most browsers allow you to block or delete cookies in their privacy settings. Instructions for popular browsers include:

Industry-Wide Ad Opt-Out Portals

To opt out of interest-based advertising across participating networks, visit:

6. Changes to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in our operational practices, new regulatory requirements, or updates to third-party ad networks. Any modifications will be posted here with an updated "Last Updated" timestamp.

7. Contact Us

If you have any questions or concerns regarding our Cookie Policy, please review our Privacy Policy, contact us via our Contact Page, or email us directly at hello@ratiocalculator.site.